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about us: THE BRAND RATED #1 OVERALL

The Experts Have Spoken…Toyo Tires is #1 Again

We at Toyo Tires feel being rated number one by the experts in your industry is quite an honor.  That is why, we are proud to again be rated number one by our industry experts - independent tire dealers.

That's right.  The results from the 2009 Tire Brand Study by Tire Review magazine are in and independent tire dealers in North America once again rated Toyo Tires the number one overall brand for both consumer and commercial tires.  This marks the seventh time in nine years we have received this honor in the consumer category and the sixth time in eight years for medium, or commercial, truck tires.

In addition to being rated the number one overall brand, we also topped the consumer tire Brand Study in categories such as product quality, line coverage, fill rate and adjustment policy.  For medium truck tires, we were also rated number one in retreadability, fill rate and adjustment policy. 

We believe these accolades reflect our commitment to providing quality products that fit the diverse needs of dealers and consumers today.  Our comprehensive product line means we have a tire that is right for you, whether you drive a four-door sedan, a work truck or a racecar.

Dealer support and customer satisfaction are equally as important.  And you can be sure we stand behind our products, many of which are built here in the United States at our state-of-the-art manufacturing plant in White, Georgia.

Visit an authorized Toyo Tires dealer near you and find out for yourself why we have been rated number one overall brand again.

Where did we get these results, you ask? Conducted by Babcox Research for the past 17 years, this prestigious survey measures the opinions and perceptions of independent dealers in North America about the dozens of brands being carried and sold.  As a part of the tire brand study, independent tire dealers were asked to rate each brand of tires they stock, or are a stocking dealer for, in a series of categories on a scale of 1 to 10 (10 being highest).

Find the complete 2009 Brand Study online and in the September issue of Tire Review magazine.
 

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